1 October, 2024

In partnership with City of Champions

I initially worked with Diane Modhal MBE when she tasked me to identify the future strategy for the then Diane Modahl Sports Foundation, a registered charity providing opportunities across Greater Manchester to empower underrepresented groups to fulfil their potential.

Following that success, Diane wanted to re-ignite City of Champions an event that celebrates individuals who have made the city of Manchester great. 

As the brand had been dormant for a few years, the team wanted to lay some new, solid foundations to ensure that it was relevant and resonant. This is what we mapped out during our Strategy and Vision session;

  • Our vision for the brand
  • Our objectives
  • Our desired outcomes
  • Our gaps
  • Our future
  • Our blueprint

This has given us all a clear roadmap to bring the event back to Manchester bigger and better than before. Working with Diane, Imani, Remello and Johanna has been brilliant and I know I speak for everyone who can’t wait for the re-launch.

Here are Diane’s thoughts and feelings about her experience; 

“Ben is an excellent strategist, able to shape a single idea from creation to implementation. His creative thinking is unique and inspiring.

Ben’s expertise, passion and confidence in identifying how to propel the organisation to another level was outstanding.

His excellent and natural ability to listen closely to all our requirements, making sure he really understood the heart of the mission, his attention to detail – both in planning and presentation – produced a master plan of implementation for success.”

Diane Modhal MBE, Founder, Speaker and Ex-Olympian

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